Our missions
Guarantee
We are proposing the Pure and Natural Essential Oil label, which will be a traceable link from the plant to the product on the shelf, guaranteeing consumers safe and effective use.
Support
We're bringing together PPAM producers and distillers from several countries, and we're calling on companies that use essential oils and market them to present our approach and its benefits for the future of our aromatherapy businesses. We guide them towards this label to guarantee recognition and enhancement of their work. A department within our teams is dedicated to supporting candidates for the label.
Communicate
Consumers need to be aware of market abuses and how to consume fairly and better thanks to the label.
Objective
The aim of the Pure and Natural Essential Oil or Pure and Natural Essential Oil label is to :
Guarantee the purchase of genuine Essential Oils with recognized properties
Secure the use of Essential Oils or Essential Oil-based products through informed purchasing
Recognize products from a value chain respected from A to Z
Defend the trades of our farmers/processors, who are the only ones behind aromatherapy.
Defend the name Essential Oil, which is derived exclusively from the transformation of a plant.